CFO Consulting Indonesia

About Us

CFO Consulting Indonesia is the First Financial Advisory Firm in Indonesia Designed for Start - up's and VC's

Our aim is to revolutionize the ever-growing consulting business within Indonesia's startup industry

We help entrepreneurs grow their business by providing an all-around CFO services & giving access to high quality startups for investors such as Corporates, Venture Capitals, Private Equities or Family Funds from all over the world

Our Team

Muhammad Farid

Managing Partner

Finance and Tax

farid@cfoconsulting.io

Bachelor’s Decree in Finance, Faculty of Economic and Business Universitas Indonesia

Farid is the Founder and Managing Partner of CFO Consulting Indonesia. Farid is also a 2 time start up founder. The first one, a D2C Brand that currently has an annual 8 Million USD revenue and has successfully raised capital until its series A. The second one, Restock Group, A P2P lending company that has funded more than USD 100 million for SME since its inception.

Beside managing CFO Consulting, Farid is also a majority shareholder in an Indonesia Insurance company and is an active angel Investor in the Blockchain and Web3 solana space.

Key Experience

Capital Market and Fund Raising

Fund raising USD 20 million in P2P lending company
Assisting in a divestment of a vehicle parts public listed company with a market cap of IDR 37 trillion
Inhouse consultant for IDR 4 trillion Indonesian Bank IPO
Fund raising USD 20 million in P2P lending company

Pre-IPO transaction of 3 public listed companies in the past 3 years

Financial Due Diligence

74 Financial and Tax Due Diligence for Merger & Acquisition in Property, P2P Lending, B2B Ecommerce, D2C Ecommerce, Insurtech, Proptech, Healtech, hospitality industry, e-sports, Warehouse management system, e-trucking, general logistics, accounting software company, and a fuel trading company.

Valuation

Business Valuation for acquisition of a Healthcare company, entertainment industry

Internal Restructuring

Internal SOP restructuring of a SOE plantation company
Internal SOP restructuring of a subsidiary of a state owned Money lending company

EXPERIENCED TEAM

Our team is composed to reach the objectives of this project. The appointed team members have adequate experiences and expertise needed and also high responsibilities in performing this project.

COORDINATION

We will coordinate with the Company and all of the supporting components in order to assure that this project could be performed as our initial plan.

COMMUNICATION

We will also conduct a regular communication with the Company in order to assure that the management acknowledges that the progress of our work has satisfied the initial purpose of the project and also in accordance with the schedule which has been planned before.

Service

CFO Consulting

Financial Activities Outsourcing
Coaching or Consultation
Asset & Wealth Management
Fundraising Strategies
Accounting & Payroll Services

Transactions

Financial & Tax Due Diligence
One-off Financial Transaction
Business Licensing
Mergers & Acquisition Consultancy

Reporting

Independent Company Valuation
Tax Planning, Management & Restructuring
Tax Reporting & Tax Audit Assistance
Transfer Pricing
Business Plan Creation & Feasibility Study

Our experiences related to

Financial & Accounting Oversight

Range of Services	Description
Retainer Basis	Perform monthly book keeping services and compliance tax reporting in accordance with PSAK (Indonesian accounting standard, such as GAAP for US)
Planning & Forecasting	Provide supervision on tax planning and financial forecasting for ease of decision making
Mergers & Acquisition	Assess joint venture or mergers & acquisitions plans or partnerships with other organizations, from both startup or investor point of view
Audit Services	Provide audit service upon request
Due Diligence	Carrying out due diligence activities related to tax & financial process, reporting and structure.
Business Valuation	Independent valuation of business portfolios for buy or sell process point of view.
Business Licensing	Utilizing local knowledge & network in helping international businesses in setting up their own local business and acquiring its relevant/necessary licenses
Others	Product development, competitor benchmarking, operational reviews, etc

Our experiences related to

Startup Industry & Fundraising

Engagement

Assessment of business model & founder’s character
Bookkeeping for tax & financial process, reporting and structuring
Advising on business development and strategy

Consulting

Objective analysis and valuation of our clients’ business performance
Assessment and establishment of business values and internal KPIs for growth-hacking

Networking

Utilizing our network to connect the most suitable startups with the best matching investors

Fundraising

Bridging the gap between startups and investors to find the best deal for both sides

Portofolio

In-depth Indonesia experience

CFO consultants have been working in Indonesia since 2008. With backgrounds ranging from investment banking, tech startup, consumer banking, strategic management, financial consulting, and digital advertising agency.
Our early projects involved helping startup companies in their growth phase as well as venture capitals in their investment process. These works involved financial & tax reviews, fundraising strategies, feasibility studies, licensing and business planning support etc. This led to acquisition/due diligence work and product development/other technical support at the early stages of operations.
More recently we have been involved in a wider range of projects including mergers & acquisitions, strategic coaching & reviews, financial reporting, independent business valuation, forensic audit, product development, competitor benchmarking, operational reviews, etc.
Our consultants have worked on over 20 projects over the past year. These have involved high profile transactions, including Tolaram (IPO - seller), Glints (Series B - buyer), and most of the prior transactions related to the startup retail businesses including Brodo. In addition this year, we were engaged to support on the valuation work in relation of the acquisition of Altera by Johnson&Johnson.

We have served as the appointed consultants of several international VCs (Monk’s Hills & Bamboo Capital Partners) and have been engaged as outsourced CFO service providers for many startups (Brodo, Escapex, Torch, Pakde, HijabChic, Visval, Hijack, etc).
For Brodo, our consultants initially worked as part of the management, helping the brand to setup the financial, HR, and manufacturing platform. The role involved building the new company from scratch including recruiting the management team, financial & accounting team, technology team and support staff, training all of these staff, developing products to match customer segments and creating promotional activity to support launch then ongoing help to integrate the offline store branches and franchises. From launch, the company quickly achieved momentum, rising to one of the most successful retail e-commerce brand within a couple years and is still considered to be the leading retail e-commerce brand in Indonesia, raising up to Series B.
We have advised many startup companies in roles covering tasks such as financial model implementation, production model implementation, fundraising and M&A support (sell side and buy side, conducting due diligence).

Some Client and Project in Indonesia

CFO Consulting Indonesia Welcomes You

About Us